Client Types

Local Advertising Personas

Different types of businesses and business owners advertise and promote their business for different reasons.

In fact, we find that the personality of the business owner is a much bigger indicator of what they will buy than the industry of their business.

It's much easy to sell when you appreciate your client's or prospect's perspective, priorities, and concerns. From there, you can match them with the best solutions which means shorter sales-calls and far less confusion.

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