Locable Launches First Weekly Newspaper in PA

Those of you familiar with Locable's origins know that we started by working with local magazine publishers and have grown our network of affiliates over the last 3 years.

Today we launched our first community newspaper, Chester County Press, a weekly paper in Chester County PA. The fundamental differences in working with a community newspaper from a magazine are form-factor and frequency.

We expect that Chester County Press is the first of many community newspapers we'll have the opportunity to work with.

Update: After three weeks, Chester County Press has greatly surpassed our expectations in terms of traffic and engagement. We knew they had an incredibly relevant local newspaper but we weren't sure how quickly that would translate into meaningful traffic online.